Bob Burg and John David Mann, authors of The Go-Giver, have created a companion book that I’d go as far as to call the ultimate sales book. Why? Because this book (Go Givers Sell More) undoes all the techniques, gimmicks, and otherwise snarky strategies that have given sales a bad name, and goes to the core of how to think about and BE effective in making a difference for people. This book really does look at the critical mindsets necessary to add value to both your prospective customers and your bottom line simultaneously.
I HIGHLY recommend it…it’s all the best mindsets for adding value and growing your business in an easy, relevant, and timely read! It teaches you how to operationalize the mindsets of being of service and adding value to others. In fact, Go-Givers Sell More is an ideal complement to Seal the Deal, and I can tell you from my own experience having written Seal the Deal and then reading Go-Givers that applying the mindsets of being a go-giver will improve your ability to seal the deal faster, bigger, and better than ever before.